First Look : Websites for Pubs

We create custom designed high quality websites without the normal high price tags that you would often expect to pay. A part of our service we provide you with advice on structuring and wording your website to make it work as an effective sales tool for your business

There are many website services on the market that provide a template system that you have to populate with pictures and words and sometimes the layout to create your website. We feel that you should not have to do this and therefore we do all the hard work setting this up for you. However we do understand that you will want to change certain elements of your site at times to suit you and therefore we include a content management system to allow you to do just this

This is particularly useful if you want to change dishes or prices on your menu, update your events calendar or change a special offer on your website. The main benefit is that you can do it at a time to suit you and any changes you make are instant

Not everyone is a budding author or a marketing copywriter so we will happily write the copy for you as part of our service. We write the copy for your website with two main aims, the first to be appealing to your target market. We have many years of experience of writing copy for direct mail, flyers, newspaper adverts etc and write copy that is easy to read, reflects your style of business and will encourage customers to read more and ultimately visit your pub, bar, restaurant or hotel

Our second aim is to write the copy to get your website noticed on the various search engines. We use our web design experience to write your copy to optimise key words without detracting from your message to your customers

With regular menu changes and events changing at a fast pace it is crucial to keep your webiste up to date. If new visitors see out of date content they will sometimes come to the conclusion that you can’t be bothered or don’t care.

For the first 12 months we will review your website on a regular basis to ensure that all your content is up to date and relevant and if anything has slipped past the net we’ll get in touch and let you know.

Facebook, Twitter or any of the other social media applications - if you’re using them we’ll include links to them for you. If you’re not using them then we’ll happily offer you advice on how they could work for you business. Click here for more details

A Blog is a fantastic tool for keeping your existing customers up to speed with what you are doing and will be doing in the future and also reaching out to other Internet users across the web. Think of a blog as a short virtual editorial which can be topical, informative and fun. At Firstlook we can build you Blog to your exact requirements and match the style to your existing website so it looks seamless. Your Blog will have full content management allowing you to fully administer it yourself and we can add video and photo gallery integration if required

We can build in analytics so that you can measure how many visitors you are having to your site, where they are looking and how long they are staying on your website. This can be invaluable on an ongoing basis to ensure that your site is relevant and appealing to new visitors

We have a huge library of everything to do with the licensed trade that we can use to enhance your site however there is nothing like your own photos to really sell your business to your customers

Photographs of your business service, products or premises will help to spice up your website and provide you with a more professional image. If you have no images or photographs to use - we have a huge library of royalty free stock photography. This means we can utilise images that match your business and can incorporate them into your site – we can also source specific photos if required, cost available on application.

There are no hard and fast rules to search engine optimisation (SEO). What works for some, doesn’t work with others. We ask you to put yourself in your customer’s shoes - if you were searching for your business, what would you type into a search engine? We build your website with this in mind to be as search engine friendly as possible however there are no guarantees that you will be top of the first page.

We do offer a full Search Engine Optimisation service – please call us on 0121 707 8384 for more details